Home

Yapp Brothers

 

  • Tom Ashworth Yapp Brothers Teamworking - Raising Collective Performance

    'Phoenix recently delivered an excellent team event that surpassed expectation and inspired even the most sceptical amongst us. Perhaps more importantly we are already seeing tangible benefits - a real case of ROI.'

        

 

The Background

Founded in 1969, Yapp Brothers Wine Merchants is widely recognised as the UK's leading importer of French regional wines. From its premises in Mere, Wiltshire, Yapp Brothers runs a shop, mailorder and internet operation, as well as supplying many of the best restaurants in the UK. Our challenge was to design and deliver an event that firstly the whole company could take part in and enjoy but more importantly that would engender better communication, an awareness of everyone's strengths and weaknesses and a commitment to perform to an even higher standard.

Our Approach

After some initial consultancy, we put forward a solution that would not only provide Yapp with the outcomes they desired but one that also reflected the enthusiasm, passion and desire to succeed of the Yapp Brothers' team.The diversity of the team also needed consideration - we needed an event that appealed to the directors, warehouse guys, customer service reps and the sales team.

Our solution was "Operation Unity" - a thought provoking, competitive and fun event utilising experiential learning designed to get the Yapp Brothers team to consider how they currently work together, their existing strengths and any development areas.

As with all events of this nature, the day concluded with a very comprehensive review session during which we asked the participants to evaluate what happened and how they worked as a team throughout the activity.The importance of this review session can never be underestimated, as it draws out all the key learning from the day and provides a clear platform for agreeing how the team will operate moving forward.

The Results

Not only did the whole team at Yapp take part in a hugely memorable day, but more importantly they collectively agreed upon some powerful operating principles that still remain embedded in their day to day activities.

What the client says

"Phoenix recently delivered an excellent team event that surpassed expectation and inspired even the most sceptical amongst us. Perhaps more importantly we are already seeing the benefits of the training throughout the organization - a real case of ROI."

Tom Ashworth, Director - Yapp Brothers - Team Working Event - October 09